Treat password-manager-stored passkeys as MFA authenticators to skip manual 2FA setup

Treat password-manager-stored passkeys as MFA authenticators to skip manual 2FA setup targets a $10.0B = 200,000 mid-market & enterprise organizations × $50K ACV total addressable market with medium saturation and a year-over-year growth rate of 18% YoY growth (driven by FIDO/passkey adoption and identity modernization; source: industry forecasts and FIDO Alliance adoption trends).

Key trends driving demand: Passkey platform support is mainstream — Apple's, Google's, and Microsoft's support makes passwordless feasible for most users and drives enterprise interest in policy layers.; Shift away from legacy MFA — organizations are accelerating removal of SMS and push-only MFA due to security concerns, creating demand for attested passkey workflows.; Password manager adoption is rising in businesses — as more employees store passkeys in managers, enterprises need ways to integrate those authenticators into corporate MFA policies.; Stronger attestation APIs — device attestation and platform-binding capabilities have matured, enabling reliable risk signals that products can use to certify authenticators..