Turn cold outreach into scalable, personalized AI-driven video messages

Turn cold outreach into scalable, personalized AI-driven video messages targets a $6.0B = 200,000 sales teams × $30,000 ACV (enterprise + mid-market + SMB buyers across US/EU/APAC who invest in sales engagement and outreach tech) total addressable market with medium saturation and a year-over-year growth rate of 15% YoY (industry estimates combining sales engagement and martech personalization growth from Forrester/Gartner coverage of sales enablement and AI-driven marketing tools).

Key trends driving demand: Trend — Buyers prefer one-to-one personalized outreach and are willing to engage with short video content because it offers higher trust and clarity than text alone.; Trend — Generative video and voice models now produce human-like results, enabling synthetic presenters and personalization at scale which lowers the marginal cost per personalized message.; Trend — Sales engagement platforms and CRMs have mature APIs and marketplace ecosystems, creating straightforward distribution paths and integration opportunities for specialized personalization layers.; Trend — Privacy and consent tooling (consent banners, audit logs, data residency) have matured, allowing enterprise procurement teams to consider AI-generated content when compliance controls are present..