Turn saved workout videos into organized, followable workout plans

Turn saved workout videos into organized, followable workout plans targets a $4.5B = 50M fitness-app-savvy consumers × $90 ACV (global addressable users who pay for fitness apps or subscriptions annually) total addressable market with medium saturation and a year-over-year growth rate of 12% CAGR (Sensor Tower / Statista estimates for fitness and health app category growth 2021-2026).

Key trends driving demand: Trend — Short-form and long-form fitness video consumption continues to climb, creating more saved content that users want to re-use rather than re-discover.; Trend — Improvements in on-device and API-driven video analysis make extracting timestamps, exercise labels, and subtitles feasible at consumer price points.; Trend — The prosumer segment (35–55) shows higher willingness to pay for convenience tools that save time and improve consistency, enabling higher ACV than younger demographics.; Trend — Creator economy growth means more instructors publish modular workouts that users want to mix-and-match into personal routines..