Visual strategy builder for prediction market traders with no-code backtests

Visual strategy builder for prediction market traders with no-code backtests targets a $120M = 500K potential prosumer traders x $20/mo ARPU x 12 months. This includes retail traders who use alternative markets and tooling. total addressable market with low saturation and a year-over-year growth rate of 20-40% year over year growth in retail alternative markets and tooling adoption, driven by new market entrants and crypto/onchain activity.

Key trends driving demand: Onchain market telemetry -- more historical fills and outcomes are public, enabling accurate backtests and signal extraction.; Rise of prosumer trading tools -- retail traders increasingly use paid analytics and execution tools, creating a paying user base.; Composable UIs and visual programming -- modern web tooling allows rich no-code strategy builders that used to require desktop software.; Cross-market liquidity growth -- more regulated and unregulated prediction venues increases the need for cross-platform strategies and execution..