Fragmented ops slow growth — unify sales, inventory, accounting & production

Fragmented ops slow growth — unify sales, inventory, accounting & production targets a $60.0B = 20M mid-market & SMBs x $3K ACV total addressable market with medium saturation and a year-over-year growth rate of 10% CAGR (ERP & cloud business apps).

Key trends driving demand: AI-driven forecasting -- better demand/safety-stock predictions reduce stockouts and holding costs, increasing value of integrated ERP.; Composable ERP & APIs -- modular apps and standard integrations speed deployments and lower switching friction for SMBs.; Cloud/SaaS adoption -- subscription models reduce upfront costs, expanding addressable SMB market for full ERP.; Shop-floor digitization -- cheaper sensors and MES integrations make harmonizing production and inventory realistic for SMEs..