Replace spreadsheets and DMs with a drop-planning, supplier & inventory web app

Replace spreadsheets and DMs with a drop-planning, supplier & inventory web app targets a $3.0B = 5M small/independent apparel labels & boutiques × $600 ACV total addressable market with medium saturation and a year-over-year growth rate of 8% YoY — estimated growth for SMB e-commerce tooling and vertical SaaS (source: aggregation of SMB SaaS and e-commerce tool reports such as Statista and industry analyses).

Key trends driving demand: Rise of drop-driven brand marketing — more small brands execute timed drops, increasing demand for timeline and launch coordination tools.; Platform integrations and APIs are maturing — Shopify and logistics providers make it easier to sync orders and inventory without custom engineering.; DIY founders prefer focused SaaS over bloated ERPs — small teams adopt single-purpose tools that solve specific pain points fast.; Affordable AI and automation lower build costs — automated timeline suggestions and supplier scoring become feasible to implement cheaply..